E21: Jake Paul and Joey Levy of Betr on How to Build a $100 Billion Company

Jake Paul and Joey Levy, co-founder of Betr, sit down with David Weisburd to discuss the sports betting industry and how to build a $100 billion company. We’re proudly sponsored by Bidav Insurance Group, visit lux-str.com if you’re ready to level up your insurance plans. (0:00) Episode Preview (1:29) Mike Brown’s, Head Coach of the Kings, thoughts on Jake Paul (1:59) The importance of self belief (3:12) What drives Jake Paul? (4:50) Living life like it’s monopoly (7:06) Jake’s views on psychedelics (8:38) “Good news travels fast, bad news travels faster” (10:28)Why Joey chose to partner with Jake (11:05)Joey’s experience with founding Simplebet (11:29)Aligning ambitions and incentives (13:06)The benefits of a 50/50 partnership (13:50)Episode Sponsor: Bidav Insurance Group (14:57)The interpersonal dynamics of being co-founders (16:06)The Betr tattoos (18:02)The market gap that Betr is filling (19:03)Creating a more intuitive sports betting platform (19:55)Capturing the casual sports fan (21:56)Why high marketing costs hurt current incumbents and how Betr capitalizes on the inefficiencies (25:54)“Betr is first and foremost a gaming business” (26:47)Digging in to Betr’s financials (29:33)Betr’s path to being a $100 billion company (31:41)What drives Joey Levy?