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EXPOSED: The Shocking Truth About Live Events & Revenue Growth You NEED to Know by Rudy Mawer

EXPOSED: The Shocking Truth About Live Events & Revenue Growth You NEED to Know

from Living The Red Life

by Rudy Mawer

Published: Thu Apr 04 2024

Show Notes

Considering hosting your own live events but unsure where to start? 

In todays episode, I share my experiences hosting successful virtual events with over 50,000 attendees combined – all for free. However, without a substantial brand or significant ad spend, investing in ticket sales can be daunting, often resulting in disappointing turnouts.

I talk about the importance of meticulous planning and promotion. In-person events typically require a longer lead time for promotion, with ticket prices varying based on tiers like general, VIP, and super VIP. Just like in virtual events, effective pitching strategies are crucial for maximizing revenue opportunities. Following a structured approach can yield substantial returns and transform your business.

The first 1000to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


CHAPTERS

- Episode Highlight

- Intro

- Selling from live events (virtual and in person)

- Diving in to live virtual events

- How to structure a live event

- Speakers for live events

- Planning the topic or theme

- Pillars and agendas 

- How to price your live event

- Pricing goals for your live event 

- Understanding free vs paid tickets

- Attendance percentages 

- How to improve show rate of your live event

- How to promote your live event 

- Pitching

- Following up after the event

- In person events overview 


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